Snake oil

[ejforwood Jerold Forwood]

Part of all of your problems is the term "low IQ".  I worked in the audio department of an appliance company back in the good old days.  The stupidest customers were the ones with the highest IQ's. They did the most research and always believed anything that was published in a trade journal.  They never could grasp the idea that the Magazines were published to sell magazines and they always needed material to fill the pages.  Also the most qualifying specification was the price. If it was the most expensive it had to be the best.  If it was cheap it had to be the worst!  Therefore the cables, etc. must be wonderful, just look at the price!!
Jerry, K0EJF

----- Original Message -----
From: Jerry Seligman
Sent: Friday, April 12, 2002 7:29 PM
To: BOATANCHORS at LISTSERV.TEMPE.GOV
Subject: Re: Snake oil

When it comes to fooling (cheating) low IQ audiophiles, there's a
company selling Tube-O-Lac. You brush this liquid on the transistors and
ICs in a solid state audio amplifier and they claim it will sound like a
tube amplifier.
W7BUN

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