[VoiceOps] VoIP Service Providers Market Research report

Kidd Filby kiddfilby at gmail.com
Thu Dec 3 18:11:35 EST 2015

I couldn't agree more Carlos.  You NAILED it.  I, too, have found this to
very true.  Customer Service!!!  Remove all misconceptions in the beginning.


On Thu, Dec 3, 2015 at 3:57 PM, Carlos Alvarez <caalvarez at gmail.com> wrote:

> I can't speak to "trends," but I have run two hosted PBX companies where
> we employed only the high-touch sales and engineering model.  This makes
> acquisition cost high, but attrition/churn cost has been nil.  If you truly
> engage the customer and give them something that fits them perfectly, that
> they never have to think about, they simply will not look elsewhere.  The
> type of customer that buys online will leave you to save $1/phone as soon
> as he sees a web ad promising that.
> On Thu, Dec 3, 2015 at 3:48 PM, Shripal Daphtary <shripald at gmail.com>
> wrote:
>> Hello all,
>> I recently downloaded a market research report from Voiplogic. I'm sure
>> that some of you know that they are a wholesale application service
>> provider that sells class 4 and 5 services to service providers. I found
>> the report pretty enlightening (and free).  You just need to take a survey
>> to get it.
>> I would be interested to see what others in this group think about the
>> state of Hosted PBX, UC, UCaaS, etc.
>> Some of the major bullet points are listed in VoipLogic's press release:
>> http://www.voiplogic.com/dec-1-2015-2015-voip-service-providers-market-research-3rd-annual-report-extensive-original-data/
>>  along with the link to the survey.
>> I would like to actually see what Peter Rad, thinks of the sales stuff in
>> the report. In particular this statement:
>> *"Low touch sales methods – primarily web-based selling – are dropping
>> while high touch sales methods such as Direct and through Value-Added
>> Resellers – are growing. This is, in turn, increases the cost of customer
>> acquisition. That Service Providers appear to perceive value from the
>> personal assistance of direct sales and customer service support may be
>> explained by the increasing complexity of Unified Communication and
>> Collaboration."*
>> I'm wondering if others see the same trend?  it just seems to go against
>> another figure in the report that states that price is the most important
>> factor in sales and marketing success.  I don't see how you can be a
>> solution sales organization and still think that price is the most
>> important thing.
>> anyway, it was by and large good read with a lot of information.
>> Shri
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Kidd Filby
661.557.5640 (C)
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