[c-nsp] OT: How do you fight spam in your enterprise? Ineed help

[Tom Storey]

On 21/12/2007, at 10:38 AM, Daniel Hooper wrote:

> On 21/12/2007, at 6:26 AM, Frank Bulk wrote:
>
>> Tom:
>>
>> So you don't think that an ISP-branded e-mail creates stickiness?
>> I'll have
>> you man our helpdesk after we send a letter to our new subscribers
>> from
>> acquisitions that they need to change their e-mail address.  It's
>> not 100%,
>> but it's a significant and measureable quantity.
>>
>> We encourage our customers to use our e-mail account, but because we
>> believe
>> it reduces churn.
>>
>> Frank
>
>>> The first ISP I worked at acquired a number of small ISPs. Rather  
>>> than
>
>>> make everyone change their email address we chose to continue their
>>> existing email address. We lost very few customers, and those that
>>> stayed were pleased that they were allowed to keep their old email
>>> address.
>
>>> Likewise we encourage everyone to use their ISP provided mailbox.  
>>> But
>
>>> I am not of the impression that the free mailbox is what causes  
>>> people
>
>>> to stick around, particularly with the ISP that I work for now.
>
>>> A free mailbox just doesnt seem to be a breakthrough product that
>>> makes or breaks an ISP. Its just something that they all do as a
>>> standard provision of Internet access.
>
>>> This is just my observation during my time in the ISP industry in
>>> Australia.
>
>
>
> How many online sign up process's have you come across that don't  
> accept
> free mailbox address's? I've come across a few.
>
> The ISP I work for supplies every user with a mailbox simply for  
> billing
> and account correspondence.
>

Yes Ive seen a couple aswell. But what does that have to do with  
retaining customers?

If a website wont accept an application from someone using one of the  
free email providers addresses, they have the ability to use the one  
that is provided to them by their ISP.

In my experiece, a combination of good service, customer support, and  
the right price makes people stick around with an ISP. Not free  
mailboxes.